Try out some of these methods that you can easily use in your every-day activities.
Customer Empathy![Customer Empathy](https://images.spr.so/cdn-cgi/imagedelivery/j42No7y-dcokJuNgXeA0ig/69d1616e-63a9-419d-99e4-8b3d5fd70eb2/IMG_1066/w=1920,quality=90,fit=scale-down)
Customer Empathy
Practice the valuable behavior of deeply understanding your customers.
Impact, Effort, Action![Impact, Effort, Action](https://images.spr.so/cdn-cgi/imagedelivery/j42No7y-dcokJuNgXeA0ig/254e76f9-d93c-45be-985e-a67aadc4349e/Ideation_session-effort_impact/w=1920,quality=90,fit=scale-down)
Impact, Effort, Action
Evaluate alternatives and quickly align on action steps
45 mins
Ways to test (AKA "3 months, 3 days, 3 hours")![Ways to test (AKA "3 months, 3 days, 3 hours")](/_next/image?url=https%3A%2F%2Fassets.super.so%2Fcb467d48-03b6-4a6b-9a0e-a62c2265648b%2Fimages%2Ff9035cd8-d334-4131-ad43-bdcf95727396.jpg&w=1920&q=90)
![Ways to test (AKA "3 months, 3 days, 3 hours")](/_next/image?url=https%3A%2F%2Fassets.super.so%2Fcb467d48-03b6-4a6b-9a0e-a62c2265648b%2Fimages%2Ff9035cd8-d334-4131-ad43-bdcf95727396.jpg&w=1920&q=90)
Ways to test (AKA "3 months, 3 days, 3 hours")
A great activity to do before prototyping
20 mins
Ethnographic Research![Ethnographic Research](https://images.spr.so/cdn-cgi/imagedelivery/j42No7y-dcokJuNgXeA0ig/d8b755b6-afd9-484d-9ab3-96fe3a632dcd/IMG_2228/w=1920,quality=90,fit=scale-down)
Ethnographic Research
Observe people in their context for insights that lead to desireable solutions
1 hr - Multiple days
Killer Questions (AKA "Sprint Questions")![Killer Questions (AKA "Sprint Questions")](https://bulbman.art/wp-content/uploads/2020/08/Sprint-Questions.jpg)
![Killer Questions (AKA "Sprint Questions")](https://bulbman.art/wp-content/uploads/2020/08/Sprint-Questions.jpg)
Killer Questions (AKA "Sprint Questions")
Important questions that will drive focus
Prototyping 101![Prototyping 101](https://images.spr.so/cdn-cgi/imagedelivery/j42No7y-dcokJuNgXeA0ig/6f5f80d2-be87-4729-830f-5406bcc0a5d5/IMG_3328/w=1920,quality=90,fit=scale-down)
Prototyping 101
What is prototyping? And how can you use it to de-risk your solutions?
Activity time: 1-6 hrs
The "Rapid Prototyping" Mindset![The "Rapid Prototyping" Mindset](/_next/image?url=https%3A%2F%2Fassets.super.so%2Fcb467d48-03b6-4a6b-9a0e-a62c2265648b%2Fimages%2F8071578a-2eed-45a0-8fb4-503c08946f18.jpg&w=1920&q=90)
![The "Rapid Prototyping" Mindset](/_next/image?url=https%3A%2F%2Fassets.super.so%2Fcb467d48-03b6-4a6b-9a0e-a62c2265648b%2Fimages%2F8071578a-2eed-45a0-8fb4-503c08946f18.jpg&w=1920&q=90)
The "Rapid Prototyping" Mindset
How to think in small experiments when testing big new ideas